Gallerists is an Arternal alternative for small US galleries that want inventory, offer PDFs, online viewing rooms, a collector CRM, consignment and invoicing on one plan priced per gallery. Five seats cost $74 a month billed yearly, or $888 a year, with no 12 month contract term. Arternal lists $95, $195 and $325 per user per month, so three users on its Principal tier come to $7,020 a year. Arternal is the stronger choice if you want built in card and Affirm payments, a designed website or an iOS app.
Sample artist
Harbour Light IV, 2024
Oil on canvas
$18,500
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Arternal is a capable system for galleries that sell high value work and want payments, website and inventory under one vendor. The galleries that start looking for something else are usually small teams, and the reasons repeat.
The price follows headcount. Arternal lists Essential at $95 per user per month with 500 artworks and 50 artists, Principal at $195 with 1,500 artworks and 200 artists, and Expert at $325 with unlimited inventory. A director, a registrar and a sales associate on Principal is $585 a month.
The rates assume a 12 month contract. A gallery that is not sure about its software yet carries the commitment before it has run a full exhibition cycle on the tool.
Extras sit outside the subscription. Websites are $200 a month, custom viewing room URLs are $50 a month on the lower tiers, and ARTERNAL Pay charges 3.4% plus $0.30 on North American cards. Our Arternal pricing breakdown works through each of these with real totals.
The table uses each vendor's published information as of October 2026. Arternal figures come from arternal.com/pricing in US dollars. Pricing pages change, so check both before you sign.
| Gallerists | Arternal | |
|---|---|---|
| Pricing basis | Per gallery, seats included | Per user per month |
| Small team price | Gallery at $74 a month billed yearly, 5 seats, 2,500 works | Essential $95, Principal $195 or Expert $325 per user per month |
| Contract | Monthly or yearly billing | Rates based on a 12 month term |
| Artwork records | 250, 2,500, 25,000 and 100,000 by plan | 500, 1,500 and unlimited by tier |
| Record from a photo | Upload one photo, get a tombstone, palette and a catalog description you edit | Records entered and imported |
| Offer PDFs and availability lists | Included on every plan | Included |
| Online viewing rooms | Included, private links with view tracking | Included, custom URLs $50 a month on Essential and Principal |
| Collector CRM | Included, offers, visits and invoices on the collector record | Included |
| Consignment and invoicing | Consignment records, artist statements and invoices from the Gallery plan | Included |
| Card payments | Not a payment processor | ARTERNAL Pay with card, Affirm and ACH |
| Gallery website | Guide profile, website inventory embed on Program | Arternal Websites at $200 a month |
| Sends the offers you choose, not a newsletter tool | Smart Mail sends, Mailchimp integration | |
| Mobile | Works in the browser on a phone | iOS app |
Arternal wins on payments, a designed website, Mailchimp and an iOS app. Gallerists wins on team cost, on starting a record from a photo, and on not tying a small gallery to a long term before it has seen the tool work.
Here is the arithmetic at list prices, with no discounts, for the team sizes small galleries actually have.
| Setup | Monthly | Per year |
|---|---|---|
| Arternal Essential, 3 users | $285 | $3,420 |
| Arternal Principal, 3 users | $585 | $7,020 |
| Arternal Essential, 5 users | $475 | $5,700 |
| Arternal Principal, 5 users | $975 | $11,700 |
| Gallerists Gallery, 5 seats, billed yearly | $74 | $888 |
| Gallerists Gallery, 5 seats, billed monthly | $149 | $1,788 |
The gap is real, but it is a gap in what you buy as well as in price. If you would pay Arternal for payments and a website anyway, compare the full bundle. If you already have a website and take payment by wire or invoice, the per user subscription is mostly paying for features you do not use.
Export inventory and collector records as CSV and download your image files. Do this before your contract date so you have time to ask Arternal for anything missing.
Upload the files and match each column to a Gallerists field: title, artist, year, medium, dimensions, price, status and location for works, contact details and interests for collectors. Nothing is saved until you confirm.
For works with only a title and a price, upload one photo each. Gallerists drafts the tombstone line, the palette and a catalog description, and your registrar approves them.
Choose works, pick collectors and send an offer PDF or a private viewing room. Every open and reply lands on the collector record.
Five seats are included on the Gallery plan, so the director, registrar, sales and an intern all log in without the bill changing. Roles keep viewers out of prices and consignment terms.
If your website is done and paid for, you do not need a second website plan. The Program plan adds a website inventory embed and a JSON feed so available works on your site stay current.
When collectors pay by bank transfer, you need invoices and payment status, not a payment processor. Gallerists issues invoices and tracks what is paid.
Monthly billing means you can run a real exhibition on the tool before you commit to a year.
| Plan | Price | Works | Seats |
|---|---|---|---|
| Studio | $49 per month, or $24 per month billed yearly | 250 | 1 |
| Gallery | $149 per month, or $74 per month billed yearly | 2,500 | 5 |
| Program | $499 per month, or $249 per month billed yearly | 25,000 | 20 |
| Enterprise | $1,250 per month, or $625 per month billed yearly | 100,000 | 100 |
Yearly billing saves 50 percent. Full limits are on art gallery software pricing.
For a small gallery with several people who need access, Gallerists is a good alternative to Arternal because it is priced per gallery with seats included: five seats cost $74 a month billed yearly. Artlogic suits galleries that want a designed website and marketing from one vendor, and ArtCloud suits teams that want a free starter tier.
Yes. Gallerists Gallery costs $74 a month billed yearly, or $888 a year, with five seats and 2,500 works. Arternal lists $95 to $325 per user per month, so three users cost $3,420 to $11,700 a year. Gallerists does not process payments or build websites.
Arternal lists Essential at $95 per user per month, Principal at $195 and Expert at $325, based on a 12 month contract. Websites add $200 a month and ARTERNAL Pay charges 3.4% plus $0.30 on North American cards. Confirm a current quote with Arternal.
Yes. Export works and contacts from Arternal as CSV, upload them to Gallerists and map the columns before anything is saved. Works with thin records can be rebuilt from one photo each.
No. Gallerists issues invoices and tracks what is paid, but it does not process card payments or Affirm. If payments inside your gallery software matter most, Arternal is the better fit.
No. Plans are billed monthly or yearly, and yearly billing saves 50 percent. Read the refund policy for the details.
Upload one photo and see the record, the offer page and the PDF before you compare quotes.